{"id":1221,"date":"2023-07-26T10:04:31","date_gmt":"2023-07-26T08:04:31","guid":{"rendered":"https:\/\/www.digiamo.cz\/?post_type=case-studies&#038;p=1221"},"modified":"2026-04-29T13:42:07","modified_gmt":"2026-04-29T11:42:07","slug":"stringdata","status":"publish","type":"case-studies","link":"https:\/\/new.digiamo.cz\/new\/case-studies\/stringdata\/","title":{"rendered":"Stringdata m\u00e1 nov\u00fd web, kter\u00fd prod\u00e1v\u00e1 i nab\u00edr\u00e1"},"content":{"rendered":"","protected":false},"featured_media":3536,"template":"","sluzba":[5],"class_list":["post-1221","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","sluzba-web"],"meta_box":{"jmeno_klienta":"StringData","predstaveni_klienta":"<p><span data-contrast=\"auto\">Stringdata je renomovan\u00e1 \u010desk\u00e1 softwarov\u00e1 spole\u010dnost se zam\u011b\u0159en\u00edm na v\u00fdvoj IT syst\u00e9m\u016f pro finan\u010dn\u00ed instituce na \u010desk\u00e9m a slovensk\u00e9m trhu. Od sv\u00e9ho zalo\u017een\u00ed v roce 1993 si Stringdata vybudovala pov\u011bst spolehliv\u00e9ho a inovativn\u00edho partnera v oblasti digitalizace, automatizace a optimalizace Back Office proces\u016f.<\/span><\/p>\n<p><span data-contrast=\"auto\">Mezi jejich klienty pat\u0159\u00ed nap\u0159\u00edklad: Avast, \u010cesk\u00e1 spo\u0159itelna, ING, Citibank, Allianz, Siemens, Moneta, PPF, UniCredit, W\u00fcstenrot, Raiffeisen Bank, KB a dal\u0161\u00ed renomovan\u00e9 spole\u010dnosti.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","web_klienta":"https:\/\/www.stringdata.cz","web_klienta_text":"stringdata.cz","jmeno_osoby_klienta":"Ond\u0159ej \u0158\u00edha","pozice_ve_firme":"Marketing Business Partner","reference_od_klienta":"Spolupr\u00e1ce s DigiAmo je velmi vst\u0159\u00edcn\u00e1 a efektivn\u00ed. Pod\u00edleli se na tvorb\u011b na\u0161eho nov\u00e9ho Corporate Design Manu\u00e1lu, webu www.stringdata.cz, a dal\u0161\u00edch men\u0161\u00edch projektech. V\u00fdstupy byly v\u017edy kvalitn\u011b a rychle zpracovan\u00e9, komunikace konstruktivn\u00ed a p\u0159\u00edjemn\u00e1. Nav\u00e1zali jsme dlouhodobou spoluprac\u00ed na kontinu\u00e1ln\u00edm rozvoji na\u0161ich marketingov\u00fdch digit\u00e1ln\u00edch kan\u00e1l\u016f. Po profesn\u00ed i osobn\u00ed str\u00e1nce mohu jen v\u0159ele doporu\u010dit.","fotka_osoby_klienta":[],"logo_firmy_klienta_cs":[{"filesize":9091,"ID":"2978","name":"Stringdata_logo.svg","path":"\/www\/doc\/www.digiamo.cz\/www\/new\/wp-content\/uploads\/2026\/03\/Stringdata_logo.svg","url":"https:\/\/new.digiamo.cz\/new\/wp-content\/uploads\/2026\/03\/Stringdata_logo.svg","full_url":"https:\/\/new.digiamo.cz\/new\/wp-content\/uploads\/2026\/03\/Stringdata_logo.svg","title":"Stringdata_logo","caption":"","description":"","alt":"Stringdata","srcset":false,"width":1,"height":1}],"cislo_1":"","popis_1":"","cislo_2":"","popis_2":"","cislo_3":"","popis_3":"","cislo_4":"","popis_4":"","cislo_5":"","popis_5":"","velky-text-s-cislom":"Vizu\u00e1ln\u00ed identita a web","coverka_case_study_1":[],"coverka_case_study_2_produkt":[],"intro_text":"<p><span class=\"TextRun SCXW256401270 BCX4\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW256401270 BCX4\">V roce 2021 se za\u010dala na\u0161e spolupr\u00e1ce s \u010deskou softwarovou spole\u010dnost\u00ed Stringdata. Na\u0161\u00edm hlavn\u00edm c\u00edlem bylo vytvo\u0159it modern\u00ed vizu\u00e1ln\u00ed identitu a navrhnout nov\u00e9 webov\u00e9 str\u00e1nky, kter\u00e9 by efektivn\u011b komunikovaly hodnoty a slu\u017eby Stringdata a <\/span><\/span><span class=\"TextRun SCXW256401270 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW256401270 BCX4\">p\u0159iv\u00e1d\u011bly nov\u00e9 z\u00e1kazn\u00edky i z\u00e1jemce o pr\u00e1ci.<\/span><\/span><span class=\"EOP SCXW256401270 BCX4\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","uvodny_odstavec":"<h2 style=\"color: initial\"><span data-contrast=\"none\">Shrnut\u00ed spolupr\u00e1ce<\/span><\/h2>\n<p><span data-contrast=\"auto\">Hlavn\u00edmi d\u016fvody pro nahrazen\u00ed star\u00e9ho webu byly n\u00e1kladn\u00e1 webov\u00e1 spr\u00e1va, nedostate\u010dn\u011b funk\u010dn\u011b vybaven\u00fd CMS a nedostate\u010dn\u00fd responsivn\u00ed design. Stringdata tedy po\u017eadovala jednoduchou spr\u00e1vu obsahu, pln\u011b responsivn\u00ed design a soulad s novou vizu\u00e1ln\u00ed identitou spole\u010dnosti.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Na z\u00e1klad\u011b t\u011bchto pot\u0159eb jsme se zam\u011b\u0159ili na n\u00e1sleduj\u00edc\u00ed kl\u00ed\u010dov\u00e9 aspekty nov\u00e9ho webu:<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Jednoduch\u00e1 spr\u00e1va obsahu:<\/span><\/b><span data-contrast=\"auto\"> Zaji\u0161\u0165ovali jsme, \u017ee obsah webu je snadno spravovateln\u00fd, v\u010detn\u011b tvorby aktu\u00e1ln\u00edch \u010dl\u00e1nk\u016f a inzerce pozic, ani\u017e by byl zapot\u0159eb\u00ed z\u00e1sah v\u00fdvoj\u00e1\u0159\u016f.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Soulad s novou vizu\u00e1ln\u00ed identitou:<\/span><\/b><span data-contrast=\"auto\"> Vytvo\u0159ili jsme design webu v souladu se StringData Corporate Identity.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Konverze n\u00e1v\u0161t\u011bvn\u00edk\u016f na potenci\u00e1ln\u00ed klienty:<\/span><\/b><span data-contrast=\"auto\"> Navrhli jsme web tak, aby efektivn\u011b p\u0159il\u00e1kal potenci\u00e1ln\u00ed z\u00e1kazn\u00edky a motivoval je k tomu, aby kontaktovli Stringdata.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">P\u0159il\u00e1k\u00e1n\u00ed nov\u00fdch z\u00e1jemc\u016f o pr\u00e1ci:<\/span><\/b><span data-contrast=\"auto\"> S ohledem na vysoce konkuren\u010dn\u00ed trh jsme se zam\u011b\u0159ili tak\u00e9 na p\u0159il\u00e1k\u00e1n\u00ed nov\u00fdch talent\u016f do Stringdata, a to prost\u0159ednictv\u00edm efektivn\u00edch HR str\u00e1nek a inzerce pozic na webu.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<div><\/div>\n","problem_nadpis":"Pr\u00e1ce na Korpor\u00e1tn\u00ed Vizu\u00e1ln\u00ed Identit\u011b","problem_text":"<p><span class=\"NormalTextRun SCXW92682264 BCX4\">Na\u0161\u00edm prvn\u00edm \u00fakolem bylo vytvo\u0159en\u00ed nov\u00e9 vizu\u00e1ln\u00ed identity. Pracovali jsme na tom, aby odr\u00e1\u017eela inovativn\u00ed charakter Stringdata a aby byla modern\u00ed a dynamick\u00e1. V\u00fdsledkem byla <\/span><span class=\"NormalTextRun SCXW92682264 BCX4\">vizu\u00e1ln\u00ed identita, kter\u00e1 odpov\u00eddala hodnot\u00e1m a c\u00edl\u016fm spole\u010dnosti.<\/span><\/p>\n<p>[dflip id=\"1240\" ][\/dflip]<\/p>\n<h2 style=\"color: initial\">Tvorba Webu s C\u00edlem Konverze<\/h2>\n<p><span data-contrast=\"auto\">Pot\u00e9, co byla vizu\u00e1ln\u00ed identita \u00fasp\u011b\u0161n\u011b vytvo\u0159ena a schv\u00e1lena, jsme se zam\u011b\u0159ili na tvorbu nov\u00fdch webov\u00fdch str\u00e1nek. C\u00edlem bylo navrhnout web, kter\u00fd by nejen vypadat dob\u0159e a odr\u00e1\u017eel novou vizu\u00e1ln\u00ed identitu, ale tak\u00e9 byl funkcionalitou zam\u011b\u0159en na konverzi n\u00e1v\u0161t\u011bvn\u00edk\u016f na potenci\u00e1ln\u00ed klienty.<\/span><\/p>\n<p><img class=\"bs-cs alignnone wp-image-1239 size-full\" src=\"https:\/\/www.digiamo.cz\/wp-content\/uploads\/2023\/07\/Snimka-obrazovky-2023-07-31-o-13.45.06.png\" alt=\"\" width=\"1800\" height=\"1072\" \/><\/p>\n<h2 style=\"color: initial\"><span data-contrast=\"none\">Propojen\u00ed Formul\u00e1\u0159\u016f se CRM Syst\u00e9mem<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:40}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Jedn\u00edm z kl\u00ed\u010dov\u00fdch aspekt\u016f projektu bylo propojen\u00ed kontaktn\u00edch formul\u00e1\u0159\u016f na webu s intern\u00edm CRM syst\u00e9mem Stringdata. To umo\u017enilo efektivn\u011bj\u0161\u00ed sledov\u00e1n\u00ed a spr\u00e1vu potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f.<\/span><\/p>\n<h2 style=\"color: initial\"><span data-contrast=\"none\">P\u0159\u00edprava Str\u00e1nek s Webin\u00e1\u0159emi<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:40}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">P\u0159idali jsme tak\u00e9 str\u00e1nky s webin\u00e1\u0159i, kter\u00e9 byly dostupn\u00e9 pouze v\u00fdm\u011bnou za kontaktn\u00ed informace potenci\u00e1ln\u00edch klient\u016f. Tato funkce pomohla zv\u00fd\u0161it po\u010det lead\u016f pro Stringdata.<\/span><\/p>\n<p><img class=\"bs-cs alignnone wp-image-1238 size-full\" src=\"https:\/\/www.digiamo.cz\/wp-content\/uploads\/2023\/07\/Snimka-obrazovky-2023-07-31-o-13.40.55.png\" alt=\"Webin\u00e1\u0159e stringdata\" width=\"1800\" height=\"1071\" \/><\/p>\n<h2 style=\"color: initial\"><span data-contrast=\"none\">Pr\u00e1ce na HR Str\u00e1nce<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:40}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Jedn\u00edm z na\u0161ich c\u00edl\u016f bylo tak\u00e9 p\u0159il\u00e1kat nov\u00e9 talenty pro Stringdata. Vytvo\u0159ili jsme HR str\u00e1nku, kter\u00e1 vyzdvihuje hodnoty a v\u00fdhody pracovn\u00edho \u017eivota ve spole\u010dnosti, a tak pom\u00e1h\u00e1 p\u0159il\u00e1kat nov\u00e9 potenci\u00e1ln\u00ed zam\u011bstnance.<\/span><\/p>\n<h2 style=\"color: initial\"><img class=\"bs-cs alignnone wp-image-1224 size-full\" src=\"https:\/\/www.digiamo.cz\/wp-content\/uploads\/2023\/07\/Snimka-obrazovky-2023-07-26-o-11.04.57.png\" alt=\"\" width=\"3584\" height=\"2132\" \/><\/h2>\n<h2 style=\"color: initial\"><span data-contrast=\"none\">Organizace projektu<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:40}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Ve\u0161ker\u00fd projekt byl zorganizovan\u00fd v\u202fproject management softwaru Clickup pro rychlej\u0161\u00ed a p\u0159ehledn\u011bj\u0161\u00ed komunikaci.<\/span><\/p>\n<p><img class=\"bs-cs alignnone wp-image-1237 size-full\" src=\"https:\/\/www.digiamo.cz\/wp-content\/uploads\/2023\/07\/clickup.jpg\" alt=\"\" width=\"904\" height=\"750\" \/><\/p>\n","problem_obrazok":[],"text_k_obrazku_1":"","riesenie_nadpis":"","riesenie_text":"","reseni_obrazek":[],"text_k_obrazku_2":"","zaver":"","zaverecny_obrazok":[],"nadpis_cta":"Cht\u011bli byste tak\u00e9 modern\u00ed reprezentativn\u00ed web, kter\u00fd bude prod\u00e1vat?\u202f","podnadpis_cta":"<p><span class=\"TextRun SCXW38762001 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW38762001 BCX4\">P\u0159e\u010dt\u011bte si v\u00edce o na\u0161ich slu\u017eb\u00e1ch <\/span><\/span><a class=\"Hyperlink SCXW38762001 BCX4\" href=\"https:\/\/www.digiamo.cz\/web\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW38762001 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW38762001 BCX4\" data-ccp-charstyle=\"Hyperlink\">zde<\/span><\/span><\/a><span class=\"TextRun SCXW38762001 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW38762001 BCX4\">, nebo n\u00e1s rovnou <\/span><\/span><a class=\"Hyperlink SCXW38762001 BCX4\" href=\"https:\/\/www.digiamo.cz\/kontakt\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW38762001 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW38762001 BCX4\" data-ccp-charstyle=\"Hyperlink\">kontaktujte<\/span><\/span><\/a><span class=\"TextRun SCXW38762001 BCX4\" lang=\"CS-CZ\" xml:lang=\"CS-CZ\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW38762001 BCX4\">.<\/span><\/span><span class=\"TextRun SCXW38762001 BCX4\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW38762001 BCX4\">\u202f<\/span><\/span><\/p>\n","fotka_clena_digiamo":[],"jmeno_clena_digiamo":"Radko Sedl\u00e1k","pozice_v_digiamo":"Webdesign & Graphic Design","text_reference_clena_digiamo":"Na\u0161e spolupr\u00e1ce se Stringdata nekon\u010d\u00ed. Nad\u00e1le pracujeme na vylep\u0161en\u00ed webu, p\u0159id\u00e1v\u00e1me nov\u00e9 funkce a zajist\u00edme, \u017ee v\u0161e funguje, jak m\u00e1. Jsme hrdi na to, co jsme dosud dos\u00e1hli, a t\u011b\u0161\u00edme se na to, co p\u0159inese budoucnost. ","podarilo_sa":""},"_links":{"self":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/case-studies\/1221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/types\/case-studies"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/media\/3536"}],"wp:attachment":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/media?parent=1221"}],"wp:term":[{"taxonomy":"sluzba","embeddable":true,"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/sluzba?post=1221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}