{"id":1820,"date":"2024-06-17T14:03:53","date_gmt":"2024-06-17T12:03:53","guid":{"rendered":"https:\/\/www.digiamo.cz\/?post_type=slovnik&amp;p=1820"},"modified":"2024-06-17T14:03:53","modified_gmt":"2024-06-17T12:03:53","slug":"pagerank","status":"publish","type":"slovnik","link":"https:\/\/new.digiamo.cz\/new\/slovnik\/pagerank\/","title":{"rendered":"PageRank"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">PageRank je algoritmus, kter\u00fd hraje kl\u00ed\u010dovou roli v ur\u010dov\u00e1n\u00ed relevance a d\u016fle\u017eitosti webov\u00fdch str\u00e1nek v r\u00e1mci v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed Google. Tento algoritmus byl vyvinut Larrym Pagem a Sergeyem Brinem, zakladateli spole\u010dnosti Google, v roce 1996 b\u011bhem jejich studi\u00ed na Stanfordov\u011b univerzit\u011b. N\u00e1zev &#8220;PageRank&#8221; je odvozen jak od p\u0159\u00edjmen\u00ed Larryho Page, tak od anglick\u00e9ho slova &#8220;page&#8221; (str\u00e1nka).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak PageRank Funguje?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PageRank hodnot\u00ed webov\u00e9 str\u00e1nky na z\u00e1klad\u011b po\u010dtu a kvality odkaz\u016f, kter\u00e9 na n\u011b vedou. Z\u00e1kladn\u00ed my\u0161lenkou je, \u017ee str\u00e1nka, na kterou vede v\u00edce odkaz\u016f z jin\u00fdch kvalitn\u00edch str\u00e1nek, je pova\u017eov\u00e1na za d\u016fle\u017eit\u011bj\u0161\u00ed a relevantn\u011bj\u0161\u00ed. Odkazy jsou tedy pova\u017eov\u00e1ny za hlasy, p\u0159i\u010dem\u017e hlasy z d\u016fle\u017eit\u011bj\u0161\u00edch str\u00e1nek maj\u00ed v\u011bt\u0161\u00ed v\u00e1hu. Algoritmus tak\u00e9 bere v \u00favahu celkov\u00fd po\u010det odkaz\u016f na dan\u00e9 str\u00e1nce, co\u017e znamen\u00e1, \u017ee odkazy z m\u00e9n\u011b p\u0159epln\u011bn\u00fdch str\u00e1nek jsou cenn\u011bj\u0161\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00fdvoj a Historie<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PageRank byl poprv\u00e9 spu\u0161t\u011bn jako sou\u010d\u00e1st v\u00fdzkumn\u00e9ho projektu na Stanfordov\u011b univerzit\u011b, je\u0161t\u011b p\u0159ed vznikem spole\u010dnosti Google. Larry Page a Sergey Brin hledali zp\u016fsob, jak efektivn\u011bji organizovat a vyhled\u00e1vat informace na internetu. V\u00fdsledkem jejich pr\u00e1ce byl pr\u00e1v\u011b algoritmus PageRank, kter\u00fd se pozd\u011bji stal z\u00e1kladem vyhled\u00e1va\u010de Google, zalo\u017een\u00e9ho v roce 1998.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00fdznam PageRanku pro SEO<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PageRank m\u011bl v po\u010d\u00e1tc\u00edch Googlu z\u00e1sadn\u00ed v\u00fdznam pro optimalizaci pro vyhled\u00e1va\u010de (SEO). Webmaste\u0159i a market\u00e9\u0159i se sna\u017eili z\u00edskat co nejv\u00edce kvalitn\u00edch odkaz\u016f na sv\u00e9 str\u00e1nky, aby zv\u00fd\u0161ili sv\u016fj PageRank a t\u00edm i svou pozici ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Postupem \u010dasu se algoritmus Google stal mnohem sofistikovan\u011bj\u0161\u00edm a za\u010dal br\u00e1t v \u00favahu mnoho dal\u0161\u00edch faktor\u016f, jako je kvalita obsahu, u\u017eivatelsk\u00e1 zku\u0161enost a dal\u0161\u00ed sign\u00e1ly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Modern\u00ed Relevance PageRanku<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">I kdy\u017e PageRank st\u00e1le hraje roli v hodnocen\u00ed str\u00e1nek, dnes je jen jedn\u00edm z v\u00edce ne\u017e 200 faktor\u016f, kter\u00e9 Google pou\u017e\u00edv\u00e1 k ur\u010den\u00ed relevance a po\u0159ad\u00ed str\u00e1nek ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Google u\u017e ve\u0159ejn\u011b nezve\u0159ej\u0148uje PageRank jednotliv\u00fdch str\u00e1nek, co\u017e ukazuje na posun k v\u00edce komplexn\u00edm metod\u00e1m hodnocen\u00ed webov\u00fdch str\u00e1nek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PageRank je tedy nejen zaj\u00edmav\u00fdm historick\u00fdm pojmem, ale i kl\u00ed\u010dov\u00fdm konceptem, kter\u00fd formoval v\u00fdvoj modern\u00edho vyhled\u00e1v\u00e1n\u00ed na internetu.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>PageRank je algoritmus, kter\u00fd hraje kl\u00ed\u010dovou roli v ur\u010dov\u00e1n\u00ed relevance a d\u016fle\u017eitosti webov\u00fdch str\u00e1nek v r\u00e1mci v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed Google. Tento algoritmus byl vyvinut Larrym Pagem a Sergeyem Brinem, zakladateli spole\u010dnosti Google, v roce 1996 b\u011bhem jejich studi\u00ed na Stanfordov\u011b univerzit\u011b. N\u00e1zev &#8220;PageRank&#8221; je odvozen jak od p\u0159\u00edjmen\u00ed Larryho Page, tak od anglick\u00e9ho slova &#8220;page&#8221; (str\u00e1nka). [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","meta":[],"categories":[25],"class_list":["post-1820","slovnik","type-slovnik","status-publish","hentry","category-seo"],"meta_box":[],"_links":{"self":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/slovnik\/1820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/slovnik"}],"about":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/types\/slovnik"}],"author":[{"embeddable":true,"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/media?parent=1820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.digiamo.cz\/new\/wp-json\/wp\/v2\/categories?post=1820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}